Our Story
Beautiful pieces. Beautiful memories.
The beginning
Carter & Me started in a spare room, making the babygrows we could not find anywhere in South Africa. Generous cuts, the softest fabrics, and colours that actually look like the photograph.
Designed by a mom, for moms
Every style, fabric, colour and cut is chosen by us. Nothing goes on the site until we have seen it and felt it ourselves.
What we believe
What we care about
Colours worth collecting
A palette chosen by us, not a supplier. Soft, wearable shades that sit beautifully together.
Every piece chosen by us
We hand pick every style, cut and colour, in the softest fabrics we can find.
Fabric you can feel
Soft to the touch, reinforced seams, fold-over cuffs. Lovely enough for the second child.
Designed by a mom, for moms
Built around real mornings, real washing, and real growing.
Where we are now
Years and thousands of little wardrobes later, that has not changed. Only the number of colours has.
The little things
Every order is wrapped by hand in tissue and ribbon with a handwritten card, at no extra charge. Because the clothes they wear are the clothes in the photographs you will treasure forever.
Come and see what we have chosen.
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